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Client: a recently retired UW chemistry professor and his campus laboratory
Scope: Custom Wix build, website design
Goals:Retain the bulk of information from the lab’s website, create an easy-to-update blog, feature to easily add/update research news/articles, add new information, update images
case study - mullins lab
design process
part 1: An evaluation of the original website, content and layout, a survey of the external links (many were no longer active websites), and then a layout and branding redesign including several iterations and an in-person usability test.
research/usability testing: An in-person step-by-step site walkthrough with the client where it was discovered that the “excess” number of links that had been added to the footer to increase visual appeal was actually a high priority item that needed to be changed to a secondary menu present on each page of the site (in addition to the primary menu).
solutions: a scrolling menu
option 1:
(Consolidated mega menu with drop down)
option 2:
Small text top menu + left hamburger menu
option 3:
Left hamburger menu + right scrolling menu
outcome: Due to the client’s request to add a secondary menu that required the inclusion of 16 separate links, several wireframes were created in order to determine which menu type would make the most sense to the client and the client’s average site user and not be confusing or too small to read easily.
learning/next steps: When working with an older generation user, simplicity is key. The use of design conventions is recommended for ease of understanding. Content is more important than aesthetics, especially for a laboratory website.
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